By ERMW Team
Thurs August 29, 2024

If you've ever faced the dreaded blank page or hit a creative roadblock, Generative AI is here to shake things up. Let's explore how to use these tools to spark fresh ideas, visualize your project, and break through those frustrating mental barriers.

Text Prompts: The Key to Unlocking Ideas

• Be Specific: The more detailed your text prompts, the more tailored the AI's output will be. Don't just write "sci-fi movie," but try "cyberpunk cityscape, crowded marketplace, neon signs, holographic advertisements."

• Embrace the Unexpected: Include strange combinations or unexpected keywords to push the AI to generate out-of-the-box ideas.

• Evolve Your Prompts: Don't like the first result? Iterate! Adjust your text, add new descriptive words, and see what new direction the AI takes.

Check this out: ”How to Write Good AI Prompts: Prompt Engineering” Video by Online PM Courses - Mike Clayton on YouTube 

Visual Inspiration: Jumpstarting Your Creative Engine

• Mood Boards in Minutes: Need the perfect palette for your period drama? Type in "Victorian Era, rich colors, dark wood textures" and let the AI build that visual mood for you.

• Character Concepts: Experiment with text prompts like "weary detective, haunted eyes, vintage trench coat" for rough visual sketches of your characters.

• Storyboard Generator: While not always perfect, dedicated AI storyboard tools can take a scene description and give you rough layouts, stimulating ideas for how the shots could flow.

Watch this for inspiration: Creating a Moodboard & Concepts with Adobe Firefly on YouTube

AI as Your Infinite Brainstorming Buddy

• Challenge Your Assumptions: Did the AI come up with something wildly off-base? Instead of dismissing it, ask yourself why it generated that. It might lead you to a creative direction you wouldn't have considered.

• Remix and Refine: Combine elements from different AI outputs. Love the outfit from one character design, but the setting from another? This hybrid thinking is where the true magic happens.

• Tool, Not Dictator: Remember, AI is there to ignite ideas, not provide the final word. Use it as a springboard for your own creative refinements.

Some Brainstorming Ideas: Interesting Ways to Brainstorm and Research Your Topic Using AI. And How to Turn It Into Content.” By Chibi AI on YouTube

The bottom line to using Generative AI in brainstorming and ideation is that it won't write your masterpiece for you, but it's an incredibly powerful tool for overcoming creative blocks, visualizing concepts, and finding unexpected sparks of brilliance.

If you’re looking for software to begin creating with AI, read our article, “Introduction to Generative AI for Video: A Game-Changer for Filmmakers” which includes a list of programs for you to try out!